The perfect companion to Benchmarking for Competitive Advantage, this practical, hands-on, diagnostic guide gives you the 'how to' rather than the 'why?' of benchmarking. The Benchmarking Workout shows you how to implement a benchmarking programme and measure your company's performance in its business processes, quality processes and core competencies. Create an organization that your competitors have to benchmark against. Authors : Tony Bendell and Louise Boulter are both at Nottingham Trent University. Tony Bendell is East Midlands Electricity Professor of Quality Management and has written over 100 articles on quality and related management.