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The Challenger Customer

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The Challenger Customer by Matthew Dixon

Name: The Challenger Customer
Brand: World of Books
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The Challenger Customer

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The Challenger Customer by Matthew Dixon

Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf.

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SKU	Unavailable
ISBN 13
ISBN 10
Title	The Challenger Customer
Author	Matthew Dixon
Series
Condition	Unavailable
Binding Type
Publisher
Year published
Number of pages
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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