Consumers by Eric Arnould
Presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Featuring the areas of technology and research, this work contains illustrative examples.
![Perreault, Jr. ] Basic Marketing ] 2005 ] 15](http://www.worldofbooks.com/cdn/shop/files/0072525231.jpg?v=1750779590&width=300)
| SKU | Unavailable |
| ISBN 13 | 9780071214261 |
| ISBN 10 | 0071214267 |
| Title | Consumers |
| Author | Eric Arnould |
| Series | Mcgraw-Hill Irwin Series In Marketing |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2003-04-01 |
| Number of pages | 768 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |