Do Disrupt by Mark Shayler
Do Disrupt is an interactive workbook that will help you create or refine your business idea and take it from concept to market. It will encourage you to define your customer, identify the competition... and then outsmart them. You ll also find out why you need a chat with your Nan and a tape measure. This updated and expanded edition features a new introduction, a brand new chapter on how to create positive change from within a larger organisation, fresh insight on global trends driving disruption, how to generate ideas, boost creativity and define your purpose. If you're starting a new business or you're the rebel inside, it's not enough to shake things gently. It's about thinking big. Being innovative. Making a difference.
Mark Shayler runs Ape, an innovation and sustainability consultancy. He helps big companies think small and small companies think big. He has worked with Samsung, Coca-Cola, Unilever, and John Lewis, saving them shed-loads (technical term) of carbon and helping them develop new products and services. He is a keynote speaker and a founding partner of the DO Lectures. He is the author of Do Present: How to give a talk and be heard (Do Books, 2020).
| SKU | Unavailable |
| ISBN 13 | 9781907974342 |
| ISBN 10 | 1907974342 |
| Title | Do Disrupt |
| Author | Mark Shayler |
| Series | Do Bks |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | The Do Book Co |
| Year published | 2018-05-15 |
| Number of pages | 128 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |