Tested Advertising Methods by Caples

Name: Tested Advertising Methods
Brand: World of Books
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Tested Advertising Methods

Tested Advertising Methods by Caples

The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.

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ISBN 13
ISBN 10
Title	Tested Advertising Methods
Author	Caples
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Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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