Changing Minds by Howard Gardner

Changing Minds by Howard Gardner

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Summary

Examines one of the puzzling and examined questions of human psychology: why it's so difficult to change our own minds and each other's and what happens when we do actually change our minds. This title describes seven factors at work in various cases of mind change. It also examines changes of mind in six arenas.

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Changing Minds by Howard Gardner

Think about the last time you tried to change someone's mind about something important: a voter's political beliefs; a customer's favorite brand; a spouse's decorating taste. Chances are you weren't successful in shifting that person's beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind -- and offers ways to influence that process. Remember that we don't change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.
Named one of the "Highlights from the Decade" in strategy+business magazine
The author of fifteen books, eminent Harvard psychologist Howard Gardner revolutionized our understanding of intelligence, creativity, and leadership with such books as Frames of Mind, Creating Minds, and Leading Minds.
SKU Unavailable
ISBN 13 9781422103296
ISBN 10 1422103293
Title Changing Minds
Author Howard Gardner
Series Leadership For The Common Good
Condition Unavailable
Binding Type Paperback
Publisher Harvard Business Review Press
Year published 2006-09-01
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.