Data Science for Entrepreneurship by Werner Liebregts
The fast-paced technological development and the plethora of data create numerous opportunities waiting to be exploited by entrepreneurs. This book provides a detailed, yet practical, introduction to the fundamental principles of data science and how entrepreneurs and would-be entrepreneurs can take advantage of it. It walks the reader through sections on data engineering, and data analytics as well as sections on data entrepreneurship and data use in relation to society. The book also offers ways to close the research and practice gaps between data science and entrepreneurship. By having read this book, students of entrepreneurship courses will be better able to commercialize data-driven ideas that may be solutions to real-life problems. Chapters contain detailed examples and cases for a better understanding. Discussion points or questions at the end of each chapter help to deeply reflect on the learning material.
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Entrepreneurial Vision
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Liquidity, Markets and Trading in Action
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Introduction to Digital Economics
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Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R
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Text Analytics in Marketing
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Introduction to Supply Chain Digital Twins and AI
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Analyse, Ideate and Grow
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Sustainable Marketing
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Test Bias in Employment Selection Testing
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Introduction to Supply Chain Resilience and Viability
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Research Methods and Data Analysis for Business Decisions
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Security Analysis and Portfolio Management
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Corporate Valuation
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Aviation Systems
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Strategic Management
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Strategic Brand Management for Small Businesses
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Vending Retail Marketing
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Introduction to Operations and Supply Chain Simulation with AnyLogic
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Business Research Methodology
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Cause-Related Marketing
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Introduction to Supply Chain Analytics
Werner Liebregts is an Assistant Professor of Data Entrepreneurship at the Jheronimus Academy of Data Science (JADS, Tilburg University, the Netherlands), and a secretary of the Dutch Academy of Research in Entrepreneurship (DARE). His research focuses on how entrepreneurs and entrepreneurship scholars can leverage data science and AI for new value and new knowledge creation, respectively.
Willem-Jan van den Heuvel is a Full Professor of Data Engineering at the Jheronimus Academy of Data Science (JADS, Tilburg University, the Netherlands), and the Academic Director of the JADS’ Data Governance lab. His research interests are at the cross-junction of software engineering, data science and AI, and distributed enterprise computing.
Arjan van den Born is a Full Professor of Data Entrepreneurship and the former Academic Director of the Jheronimus Academy of Data Science (JADS), a joint initiative of Tilburg University and the Eindhoven University of Technology, both locatedin the Netherlands. He is also the Managing Director of a Regional Development Agency (RDA) in the Utrecht region (the Netherlands).| SKU | Unavailable |
| ISBN 13 | 9783031195532 |
| ISBN 10 | 3031195531 |
| Title | Data Science for Entrepreneurship |
| Author | Werner Liebregts |
| Series | Classroom Companion: Business |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Springer International Publishing AG |
| Year published | 2023-03-25 |
| Number of pages | 532 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |