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Foundations of Economics Andrew Gillespie (Head of Business and Marketing Director, d'Overbroecks, Oxford and Associate Lecturer, Oxford Brookes University)

Foundations of Economics von Andrew Gillespie (Head of Business and Marketing Director, d'Overbroecks, Oxford and Associate Lecturer, Oxford Brookes University)

Zusammenfassung

Foundations of Economics provides an engaging introduction to core economic concepts, consistently emphasising how and why an insight into economics helps us understand everything going on in the world today.

Foundations of Economics Zusammenfassung

Foundations of Economics Andrew Gillespie (Head of Business and Marketing Director, d'Overbroecks, Oxford and Associate Lecturer, Oxford Brookes University)

Andrew Gillespie's Foundations of Economics is the perfect introduction to all of the key economic principles students need to know. A combination of crystal clear explanation and unrivalled learning support makes this the most user-friendly textbook available, coaching students in their journey from having no background in economics to a rock solid foundation in the fundamental economic principles. 'Economics in context' boxes explore how economic theory applies to the real world and case studies on topical events reinforce the relevance of these key economic principles to everyday life. Particular attention is given to meeting the needs of a diverse range of students. Numerical examples clearly demonstrate the application of economic theory and are worked through step-by-step to ensure that no student is left behind, while the 'learn more' feature extends students' knowledge once they have mastered the essentials. Other features such as the 'debate' boxes and 'data analysis' panels have been carefully crafted to develop the critical thinking and data-handling skills employers are looking for. The accompanying online resources include a wealth of free-to-access materials including: Multiple choice questions Advanced material Author blog Flashcard glossaries Solutions to questions in the book Visual walkthroughs of the trickier concepts in the book Additional 'advise the government' questions to help draw together ideas on government policy and key economic issues Additional chapter on Business Strategy for students wanting material on broader business issues, such as PESTEL and SWOT analysis Web links Adopting lecturers can also register to receive access to the following resources: Dynamic PowerPoint slides Instructor's manual Test bank Guide to the 'advise the government' questions

Foundations of Economics Bewertungen

An excellent introduction to economics for beginners preparing to study the subject for the first time. * Keith Laker, Regent's University London *
This book is inspiring. The style is very attractive for beginners and the beautiful figures are easy to read and understand. * Ulla Lehmijoki, University of Helsinki *
The writing style is very clear, simpler, and precise. It is the ideal, concise introduction to economics for beginners. * Yioryos Makedonis, Queen Mary University of London *

Inhaltsverzeichnis

Part 1: Microeconomics 1: What is economics? 2: The production possibility frontier (PPF) 3: Demand 4: Behavioural economics 5: The elasticity of demand 6: Supply 7: Market equilibrium 8: The free market system 9: Intervening in the market system 10: Costs: Short run and long run 11: Revenues, costs, and profits 12: Perfect competition 13: Monopoly 14: Oligopoly 15: Monopolistic competition and non-price competition 16: The labour market Part 2: Macroeconomics 17: Introduction to macroeconomics 18: Equilibrium in the economy 19: National income and the standard of living 20: Demand side and supply side policies 21: Influences on aggregate demand: Consumption 22: Influences on aggregate demand: Investment 23: Influences on aggregate demand: Government revenues and taxation 24: Influences on aggregate demand: International trade, globalization, and exchange rates 25: Government objectives: Economic growth and the economic cycle 26: Unemployment 27: Money 28: Government objectives: Managing inflation 29: Government objectives: Achieving a favourable trade position 30: Government policies to achieve objectives

Zusätzliche Informationen

GOR010526604
9780198806523
0198806523
Foundations of Economics Andrew Gillespie (Head of Business and Marketing Director, d'Overbroecks, Oxford and Associate Lecturer, Oxford Brookes University)
Gebraucht - Wie Neu
Broschiert
Oxford University Press
20190329
720
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Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Das Buch wurde gelesen, ist aber in gutem Zustand. Alle Seiten sind intakt, der Einband ist unversehrt. Leichte Gebrauchsspuren am Buchrücken. Das Buch wurde gelesen, sieht jedoch noch wie neu aus. Der Bucheinband weist keine sichtbaren Gebrauchsspuren auf. Gegebenenfalls ist auch ein Schutzumschlag verfügbar. Keine fehlenden oder beschädigten Seiten, keine Risse, eventuell minimale Knicke, keine unterstrichenen oder markierten Textstellen, keine beschrifteten Ränder.