Competitive Strategy by Michael E Porter

Name: Competitive Strategy
Brand: WoB
SKU: 9780684841489
Price: 11.99 USD
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Summary

This text unravels the rules that govern competition in business and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position a company to compete more successfully.

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Competitive Strategy by Michael E Porter

Fortune Three overarching game plans that work in one industry after another explain how thousands of real-world competitors come out on top
The New York Times American executives are grasping for a logic to global competition. Mr. Porter...has given them one.
Choice Few books warrant the too-common publisher's blurb "landmark." This one does. Highest recommendation.
Strategic Management Journal Represents a quantum leap...may well be one of the most important contributions to the discipline of strategic management.
Journal of Business Strategy Any manager who studies and uses the materials in this book should be able to devise more successful strategies.
Philip Kotler S.C. Johnson & Son, Distinguished Professor of International Marketing, Northwestern University Porter's books on competitive strategy are the seminal works in the field.

Michael E. Porter, one of the world's leading authorities on competitive strategy and international competitiveness, is the C. Roland Christensen Professor of Business Administration at the Harvard Business School. In 1983, Professor Porter was appointed to President Reagan's Commission on Industrial Competitiveness, the initiative that triggered the competitiveness debate in America. He serves as an advisor to heads of state, governors, mayors, and CEOs throughout the world. The recipient of the Wells Prize in Economics, the Adam Smith Award, three McKinsey Awards, and honorary doctorates from the Stockholm School of Economics and six other universities, Porter is the author of fourteen books, among them Competitive Strategy, The Competitive Advantage of Nations, and Cases in Competitive Strategy, all published by The Free Press. He lives in Brookline, Massachusetts.

SKU	Unavailable
ISBN 13	9780684841489
ISBN 10	0684841487
Title	Competitive Strategy
Author	Michael E Porter
Condition	Unavailable
Binding Type	Hardback
Publisher	Simon & Schuster
Year published	1998-08-04
Number of pages	432
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable

Competitive Strategy by Michael E Porter

Summary

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