Public Relations in Practice by Anne Gregory
Develop your skills in the increasingly demanding public relations industry, by identifying the key functional areas of PR from the practitioner's point of view.-
Internal Communications
-
Public Affairs in Practice
-
Planning and Managing Public Relations Campaigns
-
Risk Issues and Crisis Management in Public Relations
-
Writing Skills for Public Relations
-
Crisis, Issues and Reputation Management
-
The PR Professional's Handbook
-
Event Planning and Management
-
Evaluating Public Relations
-
Effective Internal Communication
-
Ethics in Public Relations
-
Risk Issues and Crisis Management
-
PR and Communication in Local Government and Public Services
-
Effective Writing Skills for Public Relations
-
Creativity in Public Relations
-
Public Relations
-
Online Public Relations
-
Managing Activism
-
Effective Media Relations
Anne Gregory is Professor of Public Relations and Director of the Centre for Public Relations Studies at Leeds Metropolitan University. She is the consultant editor of Kogan Page's PR in Practice series, published in conjunction with the Chartered Institute of Public Relations (CIPR), and the author of Planning and Managing Public Relations Campaigns, also published in the series.
| SKU | Unavailable |
| ISBN 13 | 9780749433819 |
| ISBN 10 | 0749433817 |
| Title | Public Relations in Practice |
| Author | Anne Gregory |
| Series | Pr In Practice |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Kogan Page Ltd |
| Year published | 2003-11-03 |
| Number of pages | 224 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |